Released: April 28, 2012

Following the breadcrumbs on the data-sharing trail

Source: Natasha Singer, The New York Times

There’s no easy way for consumers in the United States to track the data dealers who profile our spending, Web browsing and social media habits, the better to sell us stuff. Although the Federal Trade Commission issued a consumer privacy report last month urging companies that collect and share customer information to give people more notification and control over the proliferation of their personal details, the recommendations don’t have the force of binding regulations. So, without a right to compel vendors to show me where my data goes, I decided to do some profiling of my own.

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